Computer Keyboard, Person, Glasses, Monitor, Furniture, Clothing, Lab Coat, Coat, Mouse, Table

Biopharma Segment Manager

IMPORTANT ALERT FOR JOB APPLICANTS!
Bio-Rad has received reports of individuals posing as Bio-Rad recruiters to obtain information from applicants. Be aware that Bio-Rad strictly adheres to these hiring practices.

Biopharma Segment Manager

  • 2020-17527
  • Pleasanton, California, United States

In order to advance Bio-Rad's position in the Biopharma market, a senior level, highly experienced market segment leader of digital marketing must be hired.  This role is critical in Bio-Rad's credibility expansion in the marketplace, and to revenue increases over the coming years.  This individual will partner heavily with cross-functional groups to support growth of a One Bio-Rad corporate climate, with near-term focus on tailoring DBG marketing message to resonate with Cell and Gene Therapists.

Responsibilities

  • Develops Bio-Rad's digital marketing strategy around the Biopharma market, aligning inbound and outbound channels.                                                                                                                                                          
  • Leverages deep domain knowledge, partnering closely with Product Management and GCO to construct message tailored to the Biopharma market.                                                                                                                                               
  • Guides agencies by articulating channel-specific Biopharma messaging.                                                                                                                                                
  • Regularly evaluates and socializes ROI on Biopharma-specific digital marketing efforts.                                                                                                                                                          
  • Ensures new marketing content generated is consistent across multiple channels.                                                                                                                                                          
  • Acts as a brand ambassador, contributing to Bio-Rad's brand evolution.                                                                                                                                              

Qualifications

  • Minimum of 5 years experience in marketing, with emphasis in marketing to Biopharma, specifically.
  • Experience in building a marketing strategy.
  • Well-versed in GMP, regulatory guidelines, drug discovery process, with focus in Cell and Gene Therapy.
  • Science degree, preferably advanced degree.
  • Excellent written and verbal communication skills.         
  • Minimum of 3 years in managing people.     

About Bio-Rad:

Bio-Rad is a global leader providing a broad array of clinical diagnostics and life science research products. With a team of more than 8,000 employees and a global network of operations serving our customers, we help people live longer, healthier lives.

Bio-Rad was founded over six decades ago and has continued to provide the healthcare industry with innovative and useful products that help life science researchers accelerate the discovery process and medical diagnostic labs obtain faster, better results.

EEO/AA Employer/Veterans/Disabled/Race/Ethnicity/Gender/Age

 

Agency Non-Solicitation: 

Bio-Rad does not accept agency resumes, unless the agency has been authorized by a Bio-Rad Recruiting Representative. Please do not submit resumes unless authorized to do so. Bio-Rad will not pay for any fees related to unsolicited resumes. 

 

 

Other People Viewed

Systems Engineer IV 2021-22565 Pleasanton California United States Pleasanton, California, United States Engineering The Systems Engineering Team is looking for an enthusiastic Systems Engineer to join our team and develop the most advanced ddPCR Systems on the planet. We need a solid systems engineer who gets excited about creating prototypes, is highly analyti...
Environmental Health & Safety Manager - Northern California 2020-16677.1 Hercules California United States Hercules, California, United States Environmental Health & Safety Bio-Rad is looking for an EH&S Manager I to oversee all environmental health and safety (EHS) activities/requirements within the Northern California region.  This includes EHS compliance, incident response and coordination, direction of assign...
Trade Compliance Specialist II 2021-18732 Hercules California United States Hercules, California, United States Trade Compliance The primary responsibilities of the Trade Compliance Specialist II are to assist the Trade Compliance Manager in the development, implementation and maintenance of both import and export compliance programs and GTS.  Strong emphasis on supporting ...
Account Executive - BioPharma 2021-22563 Massachusetts United States Massachusetts, United States Sales The successful BioPharma Account Executive will: Effectively promote and sell all Bio-Rad Genomics solutions, including Droplet Digital PCR and qPCR Systems and associated reagent content to achieve revenue targets. Demonstrate a strong Sales Proc...
Director, Regional Logistics – Americas 2020-17939 Hercules California United States Hercules, California, United States Logistics Bio-Rad is recruiting for a Director, Regional Logistics - Americas. The Director will manage a team of Logistics and Distribution Managers with 100+ direct and indirect staff located in multiple countries which includes Latin America, USA and Can...
Molecular Biologist 2021-18726 Ann Arbor Michigan United States Ann Arbor, Michigan, United States Research & Development We are seeking a scientist with excellent technical skills in molecular biology and/or biochemistry with good attention to detail and efficient work processes.  If you are the person that others turn to when things need to work then you will thriv...

Apply Now

Alert me about jobs like this

Not You?

Thank you

Meet a Bio-Radian

Hear from a current Bio-Rad employee. 

5_stars.png

“Engaging and friendly.”

Global Demand Planning Manager (Current Employee) Hercules, CA

"Bio-Rad's culture makes the workplace comfortable and familial. Employees are upbeat and enthusiastic about the company mission and products..."

More About Us

Apply Now

Alert me about jobs like this

Not You?

Thank you